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Not a sailor? No problem.

Updated: May 21

So, you’ve stumbled upon some strange landing page that’s going on and on about sail trim and optimising it.


And now you’re left wondering… What on earth is sail trim and why does it need to be optimised? And why would anyone want to pay for it??


Alright, let’s start from the beginning. A sailboat uses sails to move forward in the water. They provide forward thrust much like a motor would in a car. Now, the speed at which one can sail at depends heavily on the way the sails are set up.


A good example that we’ve used to describe the problem before is: imagine you have a Formula1 car, but you can’t get the maximum potential out of the engine. This is also happening in high performance sailing: even pro sailors don’t know how to get the full potential out of their sails.


Competitive sailing is one of the few olympic sports where physical fitness is not the only factor that contributes to success. There are actually quite a few factors that affect the end result, but between pros, it often boils down to sail trim.


Today, even highly funded olympians still trim their sails based on gut feel and subjective feedback. This is why we’re building Trimsense, a system that allows high performance sailors to get accurate, objective data on their sail setup. Thanks to the aformentioned data, sailors will be able to improve their sail trims and replicate previously saved sail shapes, leading to consistently better results on the water.


We’re aiming to make the system so seamless that it’s almost unnoticable. The solutions will differ from boat to boat, but we’re dedicated to making a system that’s easy to use, not turning the boat into a floating laboratory.


Now that you’ve read this quick overview, you’re prepared to go and explore the rest of our webpage and learn more about Trimsense.


What are you waiting for? Go! Here’s the link:



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